https://www.adada.com/thoughts daily 0.75 2026-01-06 https://www.adada.com/thoughts/2026/1/5/slow-is-smooth-smooth-is-fast monthly 0.5 2026-01-06 https://www.adada.com/thoughts/2025/12/1/ucx2zemftchu5a88gj1pbkcgqwy57h monthly 0.5 2025-12-09 https://www.adada.com/thoughts/2025/12/1/ai-all-commerce-no-art monthly 0.5 2025-12-02 https://www.adada.com/highlights daily 0.75 2026-01-07 https://www.adada.com/about daily 0.75 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578372053646-D556XEGC96LNJSXMV82K/20191004BP_GoodMojo-1199-2.jpg About Never tell a photographer that you aren’t photogenic https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578372053646-D556XEGC96LNJSXMV82K/20191004BP_GoodMojo-1199-2.jpg About - Andrew Davis Never tell a photographer that you aren’t photogenic https://www.adada.com/contact daily 0.75 2025-12-02 https://www.adada.com/404 daily 0.75 2020-01-07 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578369980101-OAAFHYXR6MA1NW07M6VH/404%402x.png 404 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578369980101-OAAFHYXR6MA1NW07M6VH/404%402x.png 404 https://www.adada.com/email-signature-resources daily 0.75 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/c83f4f06-9a3d-41d7-95bd-e1dddf5beec3/instagram.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/7f5a89f3-8d08-47d3-b80b-3eba010273fd/embug%402x.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/fdfab8dc-e694-4c25-8134-e74a987c7203/calendar.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/97ec36e2-6f93-4eb2-88fb-d8f0f122089b/linkedin.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8465dcd2-4b70-496c-a61c-a5e15445b6a8/twitter.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/fdfab8dc-e694-4c25-8134-e74a987c7203/calendar.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/7f5a89f3-8d08-47d3-b80b-3eba010273fd/embug%402x.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8465dcd2-4b70-496c-a61c-a5e15445b6a8/twitter.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/c83f4f06-9a3d-41d7-95bd-e1dddf5beec3/instagram.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/97ec36e2-6f93-4eb2-88fb-d8f0f122089b/linkedin.png email signature resources - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.adada.com/illustration daily 0.75 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750817664751-107F2AD1SK7V1QZV15WS/HandyAndy%403x-100.jpg Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657933848725-3YJ8G8157XKQHCIRTLU4/pandemic-ponytail-club+%E2%80%93+0029+%E2%80%93+Detail.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578346674777-DXNICGNQK7C8QQVSQZDN/eclairvoyant+%E2%80%93+0000+%E2%80%93+Tri-Blend+%E2%80%93+Men+%E2%80%93+Tee+%E2%80%93+Vintage+Navy.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750814574694-DJ5NUVZNQUG9TW2GG27W/image-asset.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613023590015-RUOW7EYM2U8XWX2GSYHE/off-piste-fencing-league+%E2%80%93+0010+%E2%80%93+Tri-Blend+%E2%80%93+Men+%E2%80%93+Tee+%E2%80%93+Vintage+Navy.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613023577024-5L7FS73JWA9FZ2A7UNOB/musket-fckers+%E2%80%93+0000+%E2%80%93+Tri-Blend+%E2%80%93+Men+%E2%80%93+Tee+%E2%80%93+Heather+White.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657933804580-3OICRA95RDJ4T98KDT89/AdequateDad.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613023317098-EV9GE8OFU8FWUGT66P9O/murderbird-appreciation-society+%E2%80%93+0000+%E2%80%93+Tri-Blend+%E2%80%93+Men+%E2%80%93+Tee+%E2%80%93+Vintage+Royal.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750817160718-E59K3C7IEBJ2Z21M4WIK/image-asset.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613023900940-7TCBN1EXD2YGV4FIU3G7/middle-aged-action-star+%E2%80%93+0009+%E2%80%93+Tri-Blend+%E2%80%93+Men+%E2%80%93+Tee+%E2%80%93+Vintage+Royal.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750814758723-PV9ULHDTN6A7JZUW434F/ivoted.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750817548979-GRAFF8URK16NVRDXWZNT/image-asset.jpeg Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750817771341-XFJC4WPK6X6XXU97LP1V/TipsyWitch.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750818033821-JH99ML61N26HNOME4Z10/FlyingMonkeys.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8a0fb66b-1bc0-4312-9086-9b1f2d96e9c4/WaffleWiz%403x.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/0b98f58d-b7c1-4ba4-a2f1-39e42d860edf/table.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/7b4d1c91-94e8-4884-b257-4a13897db074/Chimera.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/19b57907-fce3-4211-abd8-dc0539421bbe/DragonsBreath.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/84d3fc33-fbce-49cf-b35c-ccfa4db89f69/PitFiend.png Illustration https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/089fedee-c898-4ae1-8aad-bf3dc6088342/space+laser.png Illustration https://www.adada.com/services-5 daily 0.75 2026-01-05 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470504571-B9LSNBW59FSU3UXDIBVS/BonSFslide_0003_site2.jpg https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540242045264-MOC2TV2O5N5CJ93MWYT2/partyvoteTile.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/bfc84c9f-ad95-418b-8095-073ebf725de7/FFF-Hero-OpenDeck.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935216318-4PQGFOREUTBFKRQCB61R/1080x1080.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750819747936-7DAPVL9US12RPAPEPAOX/GMCardBack%404x.png https://www.adada.com/gallery-1-2-1 daily 0.75 2026-01-07 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/b7fa36af-c0fe-4946-8934-bcd803d39c82/imgg-demo-iGikAGoV.png Gallery https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/08ff8216-7ca2-4386-8038-7bdce7ce4d9e/imgg-demo-N1g6iaei.png Gallery https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/75bed1d4-b7eb-4c72-a1f4-b6022c65489e/imgg-demo-JBF3SmQJ.png Gallery https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/6ea9b227-00c8-4686-b159-296b744f6fb5/imgg-demo-8xM9d6Tc.png Gallery https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/f36a65c7-6aa7-4d8e-a3b8-dfde9f3736da/imgg-demo-7J1jaCXI.png Gallery https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/f9dfe1cb-a54c-4506-9cc7-cfcc8a26d3b7/imgg-demo-a3mKUH6c.png Gallery https://www.adada.com/brandingforgames daily 0.75 2026-01-13 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/73d0aa05-f46c-4eb9-be33-f3df7fdab883/FFF-Hero-OpenDeck.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/ca976da5-283c-4b4f-a560-1de937da4cf9/IMG_9111.jpeg https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/7a7f7fe7-0d38-432b-a4cb-9ce02820544d/IMG_6304.jpeg https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/650d4c38-c322-4f44-bb46-2a71ee0a46f5/DodecadonutLogoTag%E2%80%93Color.png https://www.adada.com/brandingforstartups daily 0.75 2026-01-13 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/ee5795fe-704b-479c-8a16-87d092bda11b/GMCardBack%404x.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/dc854ae4-1393-48da-b507-c7dc3c946a01/TiltPVmockupend.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/adea94e7-d520-4768-b2e5-1f1de94affa6/IEPath_Stacked_Logo.png https://www.adada.com/brandsupport daily 0.75 2026-01-07 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/d58b4db9-0929-4bb5-96f2-427754d82b5f/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_26.jpg https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935215726-WK8TG88787YP3P2LSFC8/1080x1080-2.png https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934679016-1SY2PK8BFFMFYOE2SFFD/GenixExploration16x9.png https://www.adada.com/extras daily 0.75 2025-12-02 https://www.adada.com/extras/vintage-coffins-56h7z monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/fbc18aad-e571-4c02-8e32-32fd6e23125f/0027_coffin-cypressdetail.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/e73906ac-d88d-4fd4-9a3c-0f0ec6dc2dbc/Img_0000_urn-tuxedo.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/c89323d5-efbf-4ce7-93ee-f3bf0947d38c/Img_0013_coffin-oakwedge.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/4b0d7f59-3d37-4483-a281-b283f3370a2f/Img_0011_coffin-swill.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/82a72acf-69ea-4f9e-8605-35a239a7b63d/BudTruck1.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/ef202c96-0106-4d65-8e8c-afb3238eaa1a/0026_coffin-steamboat.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/a70552d9-fa9a-4357-98a0-b22125fe612f/0016_coffin-gothicblacktoepincher.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/be12b054-fdf5-4bef-bab0-bd05ad04eeff/Img_0020_coffin-wedgeclock.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/428cdb60-2931-4f46-ac26-e74c2817ac98/Img_0017_coffin-blacktoepinchershelf.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/7a918974-56e9-4ef5-b2b0-c206873c9f9b/0018_coffin-oakcelticcross.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/40ea8daa-01f3-456e-84db-57d826d785ca/0028_coffin-cypress.jpg Extras - Vintage Coffins https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/601bfd21-1217-4f85-8824-ca921ef639ab/0004_urn-martini.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/410fbdae-13e2-4770-bc93-be300df00825/Img_0008_urn-bee.jpg Extras - Vintage Coffins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.adada.com/work daily 1.0 2026-01-07 https://www.adada.com/work/vmware-executive-mailing-56x63 monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613021205728-3N6KYD710NYM28JTYM76/Spirits+copy.jpg Work - VMware Executive Mailing - Spirits of Innovation (Copy) Spirits of Innovation Let’s toast our success. Each Executive Partner would receive a bottle of spirits from St Georges with a custom sleeve around them. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613021231652-T8MBY32B25MS4PR24ZWY/Atlas.jpg Work - VMware Executive Mailing - Mapping The Extraordinary (Copy) Mapping The Extraordinary In order to help Executive Partners know each other better, each partner would receive a copy of Atlas Obscura with bookmarks highlighting personal information about each of them. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613021428482-QXXGIXMGUTHTMAO2N75Q/Behalf+copy.jpg Work - VMware Executive Mailing - On Your Behalf (Copy) On Your Behalf This concept (which was eventually selected) gave each Executive Partner a gift card from Global Giving for $1000 to donate to the cause of their choice. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613021170359-5XW6EPK4PQ4D6X3994XT/EPABMockup_Folio.png Work - VMware Executive Mailing - Final Package (Copy) Final Package The final package is based on the initial “On Your Behalf” concept. The initial direction was to create a super-premium package but upon reflection, we decided to make a less premium package and invest as much money into the donations. https://www.adada.com/work/vmware-cxo-campaign-cb4al monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613022684032-LH4AE4BJWU0OGTSEOZ0F/300x250.png Work - VMware CXO Campaign https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613022684418-9D8SIWBY758G8LC0KHFO/300x600.png Work - VMware CXO Campaign https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613022684922-BV255LTPWIFEKESSI3F9/728x90.png Work - VMware CXO Campaign https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613022685615-HCTCKBC8YST6AFM2B5FU/970x250.png Work - VMware CXO Campaign https://www.adada.com/work/partyvote-18-8tm59 monthly 0.5 2026-01-07 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540244762910-LJVR33ZH0R8U4WCVO85G/TiltPVmockupend.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243195251-7YOE9PISSBVZGY183PJM/Home+50%25.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243239794-I4LR8QHQI7BLNABX0XBL/List+50%25.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243239800-YMWZYDZYSDEORIFSRWO5/Proposition+Chosen.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243274957-1AYK073T505WGVEO5X8C/Proposition+Detail+Checked.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243458080-THBMH8DMYNNVOUXHF22B/Party+Chat.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243212128-J6IM21VDA93J53MDAANL/Election+Day+Ballot.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540245454268-3HUWIEA4FSAAIBE1HU0A/IMG_2210.jpg Work - PartyVote '18 - Design Process (Copy) Design Process After looking into voting habits and behavior, it became clear that there are a set of voters who are consistently put off from voting because they felt that research and making voting decisions was “too hard” due to the length and complexity of the ballot and issues. Research Plan and Methodology // Discussion Guide // Synthesized Research https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540245061169-UKJASJYXES3RCACE3785/Screen+Shot+2018-10-22+at+12.31.20+PM.png Work - PartyVote '18 Irregular voters are looking for ways to make voting research easier and less time-consuming because they want to have maximum effect on the political process with the minimum effort. I believe that by creating a mobile application that lets irregular voters spread the effort needed for making voting decisions across a small group of trusted friends, they will be able to reduce the time needed to prepare to vote. Additionally, the group will provide support for each other to engage with the voting process. I’ll know this to be true initially when we see engagement within the app like chat activity, scheduling for Election Day and recommendations. Long-term I’ll look at indicators like increased turnout and post-election engagement with the app. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540244958218-0HLW6X32LASR0ZATFLDQ/IMG_2329.jpg Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540244978405-2BOPAT6MKPPKSG0BY6JH/PartyVoteUserFlow.jpg Work - PartyVote '18 I worked through several iterations of logical flow to work out design and user requirements as well as developmental needs. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540246166560-CHK2M0SPAWOV9QVN0TSS/Screen+Shot+2018-10-22+at+3.08.04+PM.png Work - PartyVote '18 This led to a list of functions necessary for the MVP experience as well as others for down the road https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540244976488-B69LDI30J2F3B95T86U8/IMG_2333.jpg Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243176525-RLT1QPECHSSF048JEGJ8/Screen+Shot+2018-10-22+at+12.34.41+PM.png Work - PartyVote '18 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243175196-L4PJJ55KR37GRDVRLZJY/Screen+Shot+2018-10-22+at+12.34.56+PM.png Work - PartyVote '18 There were also a number of rounds of wireframe and design revision to create a highly functional and attractive interaction. The goal is to create a friction-less experience where users can quickly take care of the tasks they are responsible. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540245860484-10CFQ8O9CNWQJGDZ4SMM/Artboard+1%402x.png Work - PartyVote '18 This flow shows how a user finds and makes a recommendation for one of the items on their list. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540245860466-B4RYHG6ZPAGECUHB9I78/Artboard+1+copy%402x.png Work - PartyVote '18 This flow shows how a user can share and schedule voting together on election day https://www.adada.com/work/slingbox-x7ax5 monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467731383-V9HMUS4WP42N3EHXIXOX/Screen+Shot+2018-11-28+at+9.01.43+PM.png Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467795057-5BS74P0MHJK1VJWKNDR8/Fall+Concepts+Presentation_20150602v3_Page_23.jpg Work - Slingbox We created a lot of banners. A lot. Over three years, something like 150 banners were created, optimized and run. In general, they had a very good response rate. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467775052-9RO4K2ORGAITSDY0Z8TW/Fall+Concepts+Presentation_20150602v3_Page_16.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467796558-9RB381XRFIR0A5OL7954/Fall+Concepts+Presentation_20150602v3_Page_24.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467806046-ZPBTEYJ77F8F3VDP7JG2/Fall+Concepts+Presentation_20150602v3_Page_25.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467772057-B2CVZVP7SP9C2NIE5SZD/Fall+Concepts+Presentation_20150602v3_Page_14.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467783759-7YKZH3GNJG7RUM19GRX0/Fall+Concepts+Presentation_20150602v3_Page_22.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467810888-8QSVO5YT1K0USM3M1IFA/Fall+Concepts+Presentation_20150602v3_Page_32.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467802036-DAJRZLJ9VDWOYR9VGTC9/Fall+Concepts+Presentation_20150602v3_Page_28.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467744944-DC41VF916YTMJTX27CVB/Fall+Concepts+Presentation_20150602v3_Page_13.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467781125-2AN0VR9O8MAMPYWVL4ID/Fall+Concepts+Presentation_20150602v3_Page_17.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467781538-K94QNI02EUWRTUB93NFW/Fall+Concepts+Presentation_20150602v3_Page_19.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467806958-EVE6G51YNP8IL30ILPXA/Fall+Concepts+Presentation_20150602v3_Page_29.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467815915-OOLAG9NX0HBGI7Z0HVDY/FY14Launch_Dialog_300x250_R5_Page_2.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467943940-WFIG7UBTBEMDI2193DPU/MarchMadness_All_300x250_20160205_Page_1.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467948434-87R3QLQJ6BSOHESE1MND/MarchMadness_All_300x250_20160205_Page_2.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467949427-XDOL5M4CF8NXAAZ2JFPL/MarchMadness_All_300x250_20160205_Page_3.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467951186-O1TAO1ZPYZQSNXUVVAQX/MarchMadness_All_300x250_20160205_Page_4.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467950901-0R3F22561HS5M46YWF0Y/MarchMadness_All_300x250_20160205_Page_5.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467954558-B1YBR61MEU26PJT0GQQ9/MarchMadness_All_300x250_20160205_Page_6.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467954916-HGABJ6R1R1M4GYZ1SHKX/MarchMadness_All_300x250_20160205_Page_7.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467955381-Q8DH61GZG137ZGBZLL5E/MarchMadness_All_300x250_20160205_Page_8.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467969736-GFWX4NFDNLWN0A989WVM/Sling_Creative_Portfolio_20150817_Page_20.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467956508-L8SLN51TB2E226DHWQZH/MarchMadness_All_300x250_20160205_Page_9.jpg Work - Slingbox https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467971697-HV5HI8XAK89LVXFJI4QH/SC_500_Box_US_110314_C6.jpg Work - Slingbox As part of our work for Slingbox, we also worked on packaging, brand elements, collateral and their website https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543467968694-9X6Q48C1RGLE91R5ZMO3/SC_M1_Box_US_20141126.jpg Work - Slingbox https://www.adada.com/work/golden-gate-university-wryem monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015725854-23VPYFZBOF8I8Q6BMMGI/Carousel_0000_savings1.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015725910-DO96FC0BDJQCTQG81WJV/Carousel_0001_savings2.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015729004-4PLYJX70NSNPBB7SHLQ8/Carousel_0008_Flex1.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015728827-1SWT7OY4MWISFMBQH0LH/Carousel_0009_flex2.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015731371-YFHDPXHMH65TG0S7B7NX/Carousel_0011_military1.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015731348-PY7JB595YPQHOFLHPQUY/Carousel_0033_six1.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015733186-3GNR48R8RF8Z0D2W6J0W/Carousel_0034_six2.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015732771-548RDA9F8F8T9NYHUEL4/Static_0005_instructor6.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015733567-VOQMEHYV9XVQWI9SQMEQ/Static_0006_indemand1.jpg Work - Golden Gate University https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613015734204-9S8OX2U6ANIB0O8Q5498/Static_0014_empathy3.jpg Work - Golden Gate University https://www.adada.com/work/insight-engines-cdlls monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224701146-INC1B7URED9MVEZBZD9M/lounge_0000_infinite.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224697751-37OBM4FCX7OE7I64VQM5/IEPath_Stacked_Logo.png Work - Insight Engines I worked with them to develop the name, logo and core messaging strategy. An “insight engine” is meant to be a tool that lets individuals pull the key insights they need from the deep pools of data that are otherwise opaque. It lets them reach the center of the maze, extract the knowledge they need and return. Since then, I’ve worked with them on brand development, sales decks, marketing and other projects. This is an ongoing project and I continue to work with them to expand and build their brand. They have successfully gathered Series A funding and are growing rapidly. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540243062944-LASB2BSA4A269K3OLGVV/IE-TSHIRT-FRONT_20170831.jpg Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234105767-8HIP79L5NSBSXYTVHT3T/Desktop-Home.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234117280-8ED2V4DAIJXQX3TJIA1C/Artboard+1%402x.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234117218-FDEK8M04B2QSQE9RCIAQ/AnalyzerLogo.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234117579-F4LW7R6TEXYZCB5A9NBH/InvestigatorLogo_2x.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224697285-PAI95Z9PYHUPNMPAJ00R/Entrance_0002_maze.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224677038-ZXAVTHU9LW7BQO9QIYBU/ConferenceExt.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234113966-63W79FYNSJD34MYFC389/Desktop-Products.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234099021-V38TUQEMKCK6056VUK10/Desktop-About.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234099005-EFRTR33GWFFXOHD0N8SH/Desktop-Customer.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234104706-8P5GU16AEH9I2ECYDM4T/Desktop-Newsroom.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234109388-FLON0T0CTXTWTNRL2H41/Desktop-Partners.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234106787-L9CQ7DJIPMOX86LU0LIG/Desktop-NLPLanding.png Work - Insight Engines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540234116562-Z8BD0VA2BB3D08GZ7TGH/Desktop-UseCaseLanding.png Work - Insight Engines https://www.adada.com/work/bankoncalifornia-ld2cm monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1555963825633-ZR9MWRYLTTGKPG3IUP8N/BonCAlogo.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470522410-AMP2LQ5X433992G2OTPK/BonCAlogos.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470504531-ZR7ISKOZQSMVBBOMF37F/BonSFslide_0002_site1.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470504571-B9LSNBW59FSU3UXDIBVS/BonSFslide_0003_site2.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470505482-FEW0BKHHAB34VF9XJT7R/BonSFslide_0004_site3.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470532747-3X3LO3SBJ2PA60HQMNO5/BonSfCustBroC.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470532922-PI24CGLYNZWJLKHLK20W/BonSfCustBro2.jpg Work - Bank on California https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543470512046-QC0C8PM2ZD3M3132WGQZ/buckslip.jpg Work - Bank on California https://www.adada.com/work/brand-identities monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540244428722-9KCHYISEFIF9R8YNRUE8/TUSite_0007_logostile.jpg Work - Brand Identities - Solar Rollers (Copy) Solar Rollers Solar Rollers in a non-profit based in Carbondale CO. The yearlong programs has high-school students design, build and eventually race high-speed solar powered RC cars in a day-long event. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241744609-FHM9UC0VSZP9SPKV26NV/Artboard+2%402x.png Work - Brand Identities - Streamline (Copy) Streamline Streamline Pharmacy is a mid-western pharmacy cooperative that creates and delivers custom infusions. The logo is meant to evoke both a shield and an IV bag https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241744693-JE2A3WRL8KUYPV3F22B9/Artboard+3%402x.png Work - Brand Identities - CastleGate Capital Advisors (Copy) CastleGate Capital Advisors This is a NorCal financial firm focused on Corporate rescues and M&A work. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241745163-IPZ0SQFO45YFR5HSSBJO/Artboard+4%402x.png Work - Brand Identities - Apica (Copy) Apica Apica is a Swedish technology firm, focused on load balancing for websites. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241745252-UJP17WR0TH2P834IGRZ0/Artboard+5%402x.png Work - Brand Identities - Cohn & Wells (Copy) Cohn & Wells Long gone now, Cohn & Wells was one of the first agencies I worked with. This was a proposed logo that I’ve always liked. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241745742-Q7DIPWYS5G705Q95MLT0/Artboard+6%402x.png Work - Brand Identities - Bank On California (Copy) Bank On California Originally “Bank On San Francisco” I worked to adapt the original logo to work as a system across the state. This was a state-sponsored program to help the unbanked find banking services. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241745860-UE04TJVGYPMM3LA2K0EZ/Artboard+7%402x.png Work - Brand Identities The logo for a small DevOps firm that has since been acquired. The blackbird motif was used extensively throughout the brand. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241746322-4BAX5PHKAHYJ6MAJS90U/Artboard+9%402x.png Work - Brand Identities - Nutrinsic (Copy) Nutrinsic Nutrinsic is an organic waste recycling system that captures organic material from industrial wastewater that would otherwise be lost. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540241746391-L6C2LQR67P3N5HUW63KB/Artboard+10%402x.png Work - Brand Identities - Energetics Ed (Copy) Energetics Ed A logo for an energy education non-profit. https://www.adada.com/work/enjoy-the-show-43hfs monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1555965749123-UCVLANPBUAZXATSNJTWO/PrintAd3.jpg Work - MSOffice—Enjoy The Show https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540246885243-05D7633D5JMYB6ECZA18/Screen+Shot+2018-10-22+at+3.20.47+PM.png Work - MSOffice—Enjoy The Show Cirque de Your House :60 Streaming SFX: LIGHT CIRCUS MUSIC UP AND UNDER Open on a large kitchen in the midst of morning rush. Mom and Dad are engaged in an elaborate juggling routine involving cereal boxes, bowls, oranges, eggs, and spoons. A teenage boy slides acrobatically down the banister into a handstand on a skateboard, and proceeds to circle the kitchen at high speed. One daughter does back handsprings from the table to the fridge and back. Another eats a flaming piece of toast while talking on a cell phone. And in the background, the family poodle balances on its hind legs on a large red ball. Dad: Nice catch… Mom: Thanks…you too. ANNCR (VO): Morning mayhem? Keep it under control with a little help from Microsoft Office. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540246886193-2IVQ56VP0N2OGZSUOY5T/Screen+Shot+2018-10-22+at+3.20.56+PM.png Work - MSOffice—Enjoy The Show Circus Wagon :30 Streaming SFX: CIRCUS MUSIC UP AND UNDER A mini-van pulls up to the curb by a soccer field. The curbside door slides open. Three girls tumble out into a pile on the grass. Multiple soccer balls come bouncing out. Two more girls roll out, followed quickly by a Golden Retriever, some orange sideline cones, and several soccer bags. After a short pause, just when it feels the van exodus has ceased, one final player vaults out into a summersault and lands in a triumphant pose by the pile of stuff and girls. Mom, in the meantime, has exited the driver’s door and walked around the front of the van. MOM: Nice dismount. Posing girl: Thanks… Anncr (VO): Find some calm in all the chaos, with a little help from Microsoft Office. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540247061929-4AVP59XNJC1R86JO8T5E/circus4.jpg Work - MSOffice—Enjoy The Show Microsoft’s Office is its own greatest competitor. It has become so fully featured that any improvements were incremental at best. And it is the de facto standard for pretty much everything. Microsoft asked us to expand the audience by targeting people who were using it at work and encourage them to use it at home with their family as well. The insight that led to this campaign is that family life is crazy, chaotic and joyful all at the same time. Just like the circus. The campaign idea was to have circus performers in plain clothes performing and coordinating their activities with Office. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1555965747499-2X94JVW83V7WLYL3JSIL/moiw_Circus_0403085.jpg Work - MSOffice—Enjoy The Show https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1555965735766-T481GYFER60R92AKM9JG/moiw_Circus_0403084.jpg Work - MSOffice—Enjoy The Show https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1555965566454-9KQN65OREEDXNRA0UG8P/circusinspiration.jpg Work - MSOffice—Enjoy The Show https://www.adada.com/work/comeback-athletics-xh2jt monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613012827541-D5D7LJ4P1U5K2XJBY1QS/image-asset.png Work - Comeback Athletics https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613012748521-3B6K9SZNNSO64NHU65UT/image-asset.png Work - Comeback Athletics https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613012710441-7LWF2TGA4XZS1YIG6FJZ/image-asset.jpeg Work - Comeback Athletics https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613012622539-Q214W6LVULP79HL7GZ76/image-asset.png Work - Comeback Athletics https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613012878289-3VKBQKQTGUJ68NXG5W1T/FacebookHeader.png Work - Comeback Athletics https://www.adada.com/work/muslapp-mhnmj monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540230585770-VRJYQTYI9JQCUS3OXS6O/MUSLTile.jpg Work - Musl Targeting gay men, Musl is the first dating app that allows a user to create three separate profiles for each of three key mindsets–Friend, Flirt or Fun. This means that when they are looking for new friends, they won’t be interrupted by someone just looking to hook up. Expectations are clearly set and users can trust that the people they interact with want the same things. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224885442-IM2Z67C04DUUXKD7YZ7C/MuslApp_V18_Page_016.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224855996-XDOIV4HI5ZK7M8XMHQJC/FBAppFeatureScreen.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224932383-39RVGG8GFBEKN7D1NY28/Screen+Shot+2018-07-09+at+5.32.05+PM.png Work - Musl The website https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224875900-2WPM4UF5VH8815RY9V53/Grid+View-Friend.png Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224866093-7ZUIHUKI74ZUDPIK55DC/Grid+View+Flirt.png Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224865820-1GXD7PCB0T4GU9D3EXLX/Grid+View+Fun.png Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224900245-TKQ5OUR9ZM3EBGGHCMVT/MuslApp_V18_Page_039.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224940088-EW8BIG7RWNIJW25DQNEW/View+Public+Profile+Complete.png Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224904420-KE8K8WHSRPSYYOKODLAP/MuslApp_V18_Page_056.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224897577-N2YCUGPSX0UWKI27NQIB/IMG_0795.JPG Work - Musl The app recently appeared at the Gay Pride events in San Francisco and has thousands of users across the globe in a very short time. In the long-term, a version of the app straight audience will be released using learnings from this. Outdoor advertising and a weekly newspaper insert supported the launch. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224912969-2R0HVMNLYGBAY530LLAA/MuslInsert_20170526V2_Page_1.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224918733-0WJUY8AII6OY2WBFF3O5/MuslInsert_20170526V2_Page_2.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224920605-Z7I9BAULFS65YVLZK925/MuslInsert_20170526V2_Page_3.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224920315-XAPSO4YL2AAKXJASY6GU/MuslOOH_20171208_Page_1.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224921394-8DM5SCVJJFT370WXHLAE/MuslOOH_20171208_Page_2.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224921899-BMVOKSOAVRUT6D6MWI7H/MuslOOH_20171208_Page_3.jpg Work - Musl https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224922601-FM4H73ZENT1H8COR74XE/MuslOOH_20171208_Page_4.jpg Work - Musl https://www.adada.com/work/parrot-holiday-s3x3h monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1556060854941-UWO1HUE3EU0XTNXGQ6GS/Parrot_Holiday_20160805_Page_05.jpg Work - Parrot Holiday PURE JOY In everyone’s live, there are moments of pure emotion. Awe. Joy. Excitement. The core of this campaign is capturing that moment. Through portraiture, we’ll show that moment of emotional connection when someone has suddenly realized the potential of Parrot drones. That is truly “Life Elevated.” https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471538211-FAOV47LK2CIIB5OMCSF3/Parrot_Holiday_20160805_Page_04.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471551571-IWN9CV1G0V83UWGIEAGP/Parrot_Holiday_20160805_Page_06.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471571213-VNE5FZFF71J7NI2P51RO/Parrot_Holiday_20160805_Page_07.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471582764-I27RSH31IHIEIV4TNLHD/Parrot_Holiday_20160805_Page_08.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471586026-FST1ULN3QO2CXR94W60N/Parrot_Holiday_20160805_Page_09.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471546570-JBYRJ7AS91TDTC28JNP6/Parrot_Holiday_20160805_Page_03.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471605468-0XOV54A7ETHD2LF4E46W/Parrot_Holiday_20160805_Page_12.jpg Work - Parrot Holiday TIME-LAPSE In this campaign, the spotlight is directly on the drones and what they can do. There are exciting moments in everyone’s life. Moments that we want to relive and understand the details of the action. There is poetry in the motion of drones and what is done with them in creating these exciting moments. Using time-lapse photography, we’ll show the different drones in all their energy. That energy is exactly what lifts us up. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471620488-R1OEECOBTKC9XVCRYSRL/Parrot_Holiday_20160805_Page_13.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471613677-9LFUMNSLDIM6U2VU97PE/Parrot_Holiday_20160805_Page_14.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471636856-JMZ5JE3LOBCEMR7UBRIT/Parrot_Holiday_20160805_Page_15.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471626063-AN42JFUK61V25BPI09US/Parrot_Holiday_20160805_Page_16.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471642446-YOULSF8LS9B9BWZF8LCO/Parrot_Holiday_20160805_Page_17.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471589350-V6JUG0W2S4XNHCKZOYI1/Parrot_Holiday_20160805_Page_11.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471655618-A3CS11QVVKIYRJHA49FU/Parrot_Holiday_20160805_Page_20.jpg Work - Parrot Holiday ELEVATED MOMENTS Excitement. Joy. Imagination. Anticipation. All of these emotions are at the core of what defines fun and enjoyment for all of us. They are what elevates a moment above the ordinary. In this campaign, we will visualize this cascade of emotions in the mind of our various targets. Using multiple exposures, we’ll show every aspect of elevated moments that flying and enjoying a Parrot drone delivers. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471675188-TW3UQTS9NF7F1RDF6XIB/Parrot_Holiday_20160805_Page_21.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471670612-I50PYJM3SPN7PGSRK8TT/Parrot_Holiday_20160805_Page_22.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471690666-J87LTZUYJ2ML3MMXFQAP/Parrot_Holiday_20160805_Page_23.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471691557-UI6H3U396V66FIHUT9RA/Parrot_Holiday_20160805_Page_24.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471698658-3AI5VC7VSXBAGATGQADB/Parrot_Holiday_20160805_Page_25.jpg Work - Parrot Holiday https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1543471643177-MPRWOMBB0LJLRH1E55BR/Parrot_Holiday_20160805_Page_19.jpg Work - Parrot Holiday https://www.adada.com/work/centurylink-nbb8y monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014650568-AE13HXHNDMHQ1XQMZOI1/CLNK000+IT+Agility+Campaign_AD_313.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014651113-K4TA6P2I8QRKC53XYXL1/CLNK000+IT+Agility+Campaign_AD_3132.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014653638-GTKHH1XDJ4R150QHVKL1/CLNK000+IT+Agility+Campaign_AD_3133.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014654354-CGAUF0G5OCWDSA6LVSVB/CLNK000+IT+Agility+Campaign_AD_3134.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014657429-NQE89L4BSLIUWEGP4P24/CLNK000+IT+Agility+Campaign_AD_3135.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014657439-VYQ66SKIOBWA01Z2346K/CLNK000+IT+Agility+Campaign_AD_3136.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014660585-IRJVO1SOBGEMSFCY5F93/CLNK000+IT+Agility+Campaign_AD_3137.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014660821-TIM36JHH4J5WQW14UA3N/CLNK000+IT+Agility+Campaign_AD_3138.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014662720-K9FP7VLNKDN6J1N1SE6G/CLNK000+IT+Agility+Campaign_AD_3139.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014664799-OTS4HOOHWLYZKTUI8FVR/CLNK000+IT+Agility+Campaign_AD_31310.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014666280-MHI6AO9ECB91U4HDB1PC/CLNK000+IT+Agility+Campaign_AD_31311.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014668355-J2BKV36MPPOIHTTZZMTN/CLNK000+IT+Agility+Campaign_AD_31312.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014668438-X2DOIE5HMLNPI0OHPKF9/CLNK000+IT+Agility+Campaign_AD_31313.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014672574-X15TF9BZ6AC4GOWZ8N9Z/CLNK000+IT+Agility+Campaign_AD_31314.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014672806-3KIRZCOSYOTF1VY2R7UD/CLNK000+IT+Agility+Campaign_AD_31315.jpg Work - CenturyLink https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613014674918-BQZ0CN1TTY3N299XQZQ7/CLNK000+IT+Agility+Campaign_AD_31316.jpg Work - CenturyLink https://www.adada.com/work/yara-kplx2 monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934240522-309GPI6UQBTZBITGLWEV/YaraCampaign_050522_ad_Page_01.jpg Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934240674-YG3C2E2HS0N1JC9NCNNF/YaraCampaign_050522_ad_Page_02.jpg Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934241491-OJD3X8IYX0XF5JVHAWZW/YaraCampaign_050522_ad_Page_03.jpg Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934243781-FU1DWXU82VZEZ7S2TTUV/YaraCampaign_050522_ad_Page_06.jpg Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934242498-OTVFDPHJDQDVDWXM77CI/YaraCampaign_050522_ad_Page_04.jpg Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934243274-NV72RZGGED1Q9QG2AUDL/YaraCampaign_050522_ad_Page_05.jpg Work - Yara This is the chosen campaign that is incorporating more branding elements. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934225636-6I9QMU1ULEQST0V5M2FQ/0004_French.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934224594-4MNI1J5C39HX3JIVNIJY/0003_agronomist.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934222466-CV0I54SNLLX4XDX204DG/0000_exec.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934222614-MLOF77XNUC5WQ3G18HRH/0001_latam.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934224296-TK2AJCIR2SSCE2B8QG5B/0002_farmer.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934204878-4HFMTJQNIDZVPWPEE4RH/YaraAdlobsBisect3.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934204206-6HK4L7299MDRGWWFLZAD/YaraAdlobsBisect1.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934205224-Y97OCRZVGT0SGCADJVF2/YaraAdlobsBisect4.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934204342-37NWA9DPU46DAHMK2LV8/YaraAdlobsBisect2.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934205430-8B5ZSWV7PTMSACYFYPXU/YaraAdlobsChat1.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934206106-3YXKT8MJH5DAINTGSRDQ/YaraAdlobsChat4.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934205663-2QZJL40A78H6C6RIZ1ZX/YaraAdlobsChat2.png Work - Yara https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934205886-6GB8NK43Y8048YFK9GRC/YaraAdlobsChat3.png Work - Yara https://www.adada.com/work/caminacare-bbxf2 monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925332887-MYN98NIRS77S4QSG88ZN/CaminaCareLogo_Finals_Page_3.jpg Work - Camina Care The new logo for Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925422281-N4D3ANWCWV0NAOKAHN3S/CaminaCareLogoExploration_031622-02.jpg Work - Camina Care An initial round of possible logos incorporating elements of the previous logo like the house shape and heart. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925333140-EZE1E8ZZIC864IVICTUL/CaminaCareLogo_Finals_Page_4.jpg Work - Camina Care Service line logos https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657933121970-8QX76UY96WUNLG5V1ORJ/Brand+Basics+050722_Page_01.jpg Work - Camina Care Overall brand guidance including color and service line alignment https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925453823-VZAH8BE5PJGUKLL2CKI0/Brand+Basics+0507222.jpg Work - Camina Care Business cards https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925462430-PM7R40LWCCX5TAF832EB/Brand+Basics+0507223.jpg Work - Camina Care Brochure design https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925479713-6T5EMILTJPDL7Z1TAZ0A/Brand+Basics+0507225.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925485125-HW6E8MEVMYUEIQCTITNV/Brand+Basics+05072210.jpg Work - Camina Care Collateral designs including covers and direct mail https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925522599-RKXP3W5OR6ZBT0YX81MP/Awareness-Newspaper3.jpg Work - Camina Care Newspaper Ad https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925551619-T0ORTHHM71XPGEB5FMZ0/Interest-Digital2.jpg Work - Camina Care Digital Launch ads https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925553831-R63GC5JYR39A0N75NVUD/Interest-Digital4.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925551241-HVI9VADO18TWUKJR7A7F/Interest-Digital3.jpg Work - Camina Care Social ad https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925572999-1MO8BWCEXFK5EQMYBOHN/Action-Digital2.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925573777-VPU9ZJF7R6YRDSWELB8B/Action-Digital.jpg Work - Camina Care Offer driven digital ads https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925638226-4Q4V4IWQ9FYGKSIIUHH9/0000_Horns.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925638172-0JV9ORLEXQG7O4C56UDE/0001_Fullest.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925639136-5402ZIRWFKUCCVXV6D7Q/0002_Stop.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925639424-C2IR2L3CMFO7CT306BSZ/0003_Grief.jpg Work - Camina Care https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657925640250-QLCKX6D5K4EWQ5E735L8/0004_YODO.jpg Work - Camina Care Proposed Phase 4 Outdoor https://www.adada.com/work/geronimowines-6ct24 monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613019357535-SZA2C1Z6HRQMCDUTL1WV/PinkBird.png Work - Geronimo Wines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613019363465-C0JRDKJ4IPZX0R7P7G6Q/RedBird.png Work - Geronimo Wines https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1613019368882-CJ2KDNFY9N9KBPJ9PK88/YellowBird.png Work - Geronimo Wines https://www.adada.com/work/cadent-7xp9z monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935797483-1ZT99OAH8QZ93N5NOPEW/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_03.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935807840-UZLZBWDQ8PHSID3DXCLS/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_05.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935826445-7F3YAGUZS5JVU22Z8BBQ/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_10.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935838281-2F0C1MIVFDCHAYD61DAY/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_15.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935848180-46AO37CKJ2S30ZXU365E/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_19.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935859084-UC4JOBLIEWU6JUFPLYZC/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_22.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935871777-V17ZRF5SP253T128YCCI/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_26.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935880785-WIT7CG4VJ8DT1B1MZEAM/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_30.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935888699-ZBNKHWWQVYFMYP4Y031R/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_33.jpg Work - Cadent The original logo and brand made reference to the TV screen. We updated that to refer to the common element across all modern screens. The pixel. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935893277-7BFX2R6UASG0S73QF1A0/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_34.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935900564-IKM5TRTQ3Y8T6FDI87BZ/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_36.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935940040-WIP00SI4UU4QLLWWRBCH/Artboard+1+copy+7.png Work - Cadent I also worked with their internal team to update and refine the design language of their iconography https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935788096-3C3JI16S8EGDS7DPIR5T/16032_CAD2022_BrandArchitecture_Page_2.jpg Work - Cadent I’ve also worked with them on rationalizing their product architecture and design language to be more clear. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935956877-VNUTMT89KLU90ZVUD39V/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_43.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935956748-ECXO8123FHDZFN1K6CAV/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_44.jpg Work - Cadent https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935957774-JZ306JM12H1IMALRPNUZ/16032_CAD2202_Brand+Guidelines_062322_R6_ad_Page_45.jpg Work - Cadent https://www.adada.com/work/abbgenix monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934623531-U6WDJ1NV3JIJXQ27B4NJ/GenixExploration.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934618286-CLF5YV08NS6ZKAIW2O00/GenixExploration2.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934634138-Y5DEHK9292RYB2LAUWG3/GenixExploration3.png Work - ABB Genix Concept 1 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934670729-98CSFH3ZQTNPEP9LIIQ9/GenixExploration7.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934675993-2ARWQXYGK5W993HW5S9B/GenixExploration9.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934666855-37F3NV4YBCEYDUMWH03K/GenixExploration8.png Work - ABB Genix Concept 2 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934679016-1SY2PK8BFFMFYOE2SFFD/GenixExploration16x9.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934599483-AKWJJW0LJUWMVHY8L6O3/Genix_420x297.jpg Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934678646-CJDMPJY2HYWBQG5LSH9W/GenixExplorationMag.jpg Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934680944-OWS6M04SVLJ24MYFTDJD/GenixSite.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934681278-MWXST1CGSOH0OWVHQBZY/image.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934598290-ORGCNKUPLAFEREJHWS0W/ABB+Ability+Genix+Brochure.png Work - ABB Genix https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657934599930-SGO1FFQQGJCTOG1R2PS0/Foleon.png Work - ABB Genix https://www.adada.com/work/1password monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935200893-2A9SYYY7DARTY5XLR5NN/version+3.png Work - 1Password Infographic https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935207041-J8Z087USTWHKL1K0VUJQ/1i.png Work - 1Password Landing Page https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935215799-C8CQPEB4VAFYVG243U6L/1080x1080-1.png Work - 1Password https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935215726-WK8TG88787YP3P2LSFC8/1080x1080-2.png Work - 1Password https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935216318-4PQGFOREUTBFKRQCB61R/1080x1080.png Work - 1Password Digital Ads https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657935228492-2SUCP7F8YGYMLHXNP1BI/LastPassBanners_032221_Page_2.jpg Work - 1Password https://www.adada.com/work/ms-dewey monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219243582-808XMN0XZ7Z818M853KV/MsDewey%2B02.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219244248-2K9RHWETEKRWJ51U9NMQ/MsDewey%2B03.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219244458-D7WBM9QES45F90A9RC32/MsDewey%2B04.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219245088-JRL0PFFBQKUFCVHKWL1E/MsDewey%2B05.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219245908-BANY9K59CWZVUXKPOFB8/MsDewey%2B07.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540219245323-3CWIYB5O1A1JFCVEC2XG/MsDewey%2B06.jpg Work - Ms. Dewey Initially, Ms. Dewey was intended to run for no more than 60 days. There were nearly 900,000 visitors in the first 90 days and it ended up staying live for almost 2 years. Ray Ozzie, former CEO of Microsoft, was interviewed about it and it was a finalist at Cannes. I came up with the initial idea and it is one of the projects I am most proud of. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540221526556-P7ZM7T3X7A0ORBH1FH3J/dewey_large.jpg Work - Ms. Dewey https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540228942502-V3ZP8FLTJ42W2VCD92UW/Creativity+Magazine+November.jpg Work - Ms. Dewey https://www.adada.com/work/dodecadonuts monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750821276015-F5J0ZKTIKLKFC5DGY5JE/dodecadonutlogocolor500.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/64b8208f-fc83-4970-9265-617a608bbeb7/IMG_6303.jpeg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/e2f5325a-e557-45c6-ae44-a1143e6e836a/IMG_6304.jpeg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/6401d449-1009-4c21-829e-c8a60c2560df/DSC00167.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/4d0748fa-15b7-4c6e-af11-c6f7334e1816/Mimic-12.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/ec8c05f9-e896-4dc1-8f1f-a5c4acc833a5/Mimic-25.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/41b4dc2f-96c4-4f79-a54f-fed47ac74e04/DSC00172.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/d9ab9b4b-254c-48f8-9616-fee431923112/IMG_5960.jpeg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/103f337f-505d-4f3e-8843-1b3fb7a13922/IMG_6004.jpeg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/0270e184-1f12-4293-aa0b-baab7e255e99/coffees.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/730c595f-6515-41a8-93ae-7ae7af540e43/donut-text.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/0926d96e-ec63-406b-8fcb-c2dec81f1715/Satanic+Beer.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/f32f2618-fe69-4cb8-9384-3b1900a0c38a/satanic.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8a16273b-d2c2-47d6-b176-d07185f6f5eb/sharbucks.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/e9cabd4e-7874-42e3-aa4e-3a0f1b649de3/SpaceLaser.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/74eb9669-acca-4bec-a13b-9d02ce7364d5/Cup-32.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/fd4e93cb-1fbe-42ca-a070-240c99764ca5/Cup-28.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8734c207-bdf8-4de9-b86a-4870055e1de1/Cup-01.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/8bf89b34-4065-4151-94fb-e5eae6a67c93/Cup-06.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/00fc2e87-9fa2-4b52-8010-da72d41d077e/Cup-11.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/2804111b-627a-4a34-a851-ce9cfcb376a7/Cup-14.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/d084efbd-1175-4784-b73d-951f1adfe648/Cup-17.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/554b482b-8de9-4e0f-bf2c-5c2b0ef29501/Cup-21.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/fcea86fe-7afe-4e5f-92c2-4f6c2de68016/Cup-24.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/18f31861-c135-4379-bd0f-d0ae4f3f20f4/baggroup.JPG Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/a8f981c6-b0e3-4937-bf0d-672b9f42d271/Donuts-001.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/9b85f0a1-90e9-449e-b50c-c5990e4c89be/Donuts-003.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/b159bdff-43c5-48fc-ad04-4c41268feb56/Donuts-005.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/c1b34bb6-cdf9-4af7-bdab-7df2be2b11ad/Donuts-007.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/996007cc-9cbf-428c-ad2f-a0563b39d9f2/Donuts-009.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/47209a07-3213-4159-b8fe-22cb52dc19a5/Donuts-010.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/c2f9e275-031e-49d0-a8c5-49bfed92aaf9/Donuts-013.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/82310599-c301-4f19-8625-f4b64ab5ec85/Donuts-014.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/edc6f81e-0e4b-4fff-8e71-ba828e6c6bf5/Donuts-019.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/b72b2d9a-55da-448c-b7f4-87ce2ed977b1/Donuts-020.jpg Work - Dodecadonuts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/75d4ebbd-b836-451d-a3a1-005362b07e64/Mimic-22.jpg Work - Dodecadonuts https://www.adada.com/work/goodmojo monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750819747936-7DAPVL9US12RPAPEPAOX/GoodMojoIcon.jpg Work - Goodmojo https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750820625676-WVUZG387RJA1H8GC0F5W/GoodMojoCard.jpg Work - Goodmojo Business Cards developed for the core team https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750821100975-7R8WK5GNZNUMHVW9UR7W/Desktop-AdminView.png Work - Goodmojo Webplatform Client profiles https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750820688593-LNBEKXKN1WHBVD68HP72/image-asset.png Work - Goodmojo https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750820952065-TUDQBG6F7VKXUHUV69YC/Web%E2%80%931920%E2%80%93About.png Work - Goodmojo https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750820987054-F14ZSBCXS79HISWEHU7G/Web-1920%E2%80%93Home.png Work - Goodmojo Our newly launched homepage and site https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1750821024371-SHBGHCRKFT1FR1UBHC4M/GMT-Shirt.png Work - Goodmojo What’s a startup without t-shirts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657924016274-W05UKTRO6WU33YAFLO2M/03.01+Primary+Home.png Work - Goodmojo Goodmojo Staff Mobile Application Home https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923985146-BAMO8C1N1S00WTWTL05W/04.05+Staff+Act.+Published.png Work - Goodmojo Staff Activity Detail https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657924083551-KPDPSHFYP9EPKEMUAW0N/07.04+Client+Detail.png Work - Goodmojo Staff Application Client Detail https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578344701000-D4D0ER7I9AHN5OSKLAD3/Desktop+HD-Govt+Director.png Work - Goodmojo Platform Dashboard https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1578343929793-DWI2P2PR5LJFRQ4ZFQIY/Desktop+HD-Govt+User.png Work - Goodmojo Platform reporting https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923821043-G0EASDIJDTUXBN3M8ZOC/04.1_Home+%E2%80%93+1.png Work - Goodmojo Client Application Home Screen https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923840344-6IFYQ7Q55HB70O54X6JO/06.5.3+Screening-7.png Work - Goodmojo Client Application Screening Tool https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923893742-2DZHSYC8PUHFAAAKD37F/06.5.5_Results+%E2%80%93+Recommendations.png Work - Goodmojo Client Application Recommendations and Video https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923863769-V3CZD60M9ET35UJXFU0A/05.1_Help.png Work - Goodmojo Client Application Emergency Help https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1657923849178-RE6RCFNYXKG7WNOU29V5/03.2_CheckMood.png Work - Goodmojo https://www.adada.com/work/team-up monthly 0.5 2025-12-02 https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224259073-AAXXPE01PF098HWNYTL6/JENIS_Columbus_Oh-29.jpg Work - Team Up With Adwords Many small businesses feel isolated and overwhelmed by the thought of mastering another tool like Adwords. However, they look to their peers for insights, advice and support. Introducing Team Up with Adwords. We help small businesses team up with like-minded peers to find business success through Adwords and other strategies. Businesses tell us their primary goal: Drive more sales, Generate awareness, Gain Repeat Customers, or Expand Online. Based on the goals, they are divided into “teams.” CSRs are act as coaches and businesses are able to reach out to them and their team members in order to master Adwords. All the activity would be tied together with the hashtag–#TeamUp https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540221446305-EF2LBBYSY7JIC8ZH2RBI/TUSite_0000_home.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224029768-1UZ9U2AW97RRNX9AZHZ7/video%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540221803872-KG9WVRPAU5OREB0GOKV6/TUSite_0001_signin.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540221812104-VKAQITI5ENDTJMFTCDSC/TUSite_0002_drivesalespage.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540226649996-VVKJ7K2D39TFHX6GE79C/steps.png Work - Team Up With Adwords We put our advertisers on their personalized path to success and connect them with the help, inspiration and influence that a great team provides. Adwords customers team up with peers with similar goals. They are coached by CSRs. Everyone wins. We reward advertisers for reaching personal goals as well as for helping their team increase overall performance. The campaign leverages and amplifies the communities we have, connects them to their peers in a meaningful way and provides incentives to participate and succeed. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223955227-G4Q7JM9AG5QVCIAWWRKO/acquisitionplan%402x.png Work - Team Up With Adwords Beginning with acquisition, we introduce Adwords customers to the program and once they engage, we begin to support them. They choose their primary goal and are brought into that team. The teams are supported by live events, CSR or “coaches”, the Teamup website, and playbooks. Throughout, the #Teamup effort is supported by the normal CRM efforts https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224009903-HGOJ17YITWSI10NKCA1F/TU_EM.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223970926-7WVVYQF9XUEEZVBFIVM3/busside.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224007113-A2JUBSB2LNEAZDMU6UEO/busstop.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224034665-83M38EOXDUHNZO9OVVKQ/transit.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223953292-7V0CNFW1YW2YPU5QWT9J/300x250%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223953480-TM6VRDFNNDXWHQ2BL497/728x90%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223954261-0CESLZPKHJ63O6K7HK4I/728x902%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223954352-9A5S9LIGBJO3C23ZHPIN/728x903%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224034530-8Q2EAKHBAVIWAP6IG5M3/youtube%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540227234430-BWL6YBF176110RN033PI/acquisition%402x.png Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540227240805-MYWUFP4LS5W4LZIKAN6T/welcome%402x.png Work - Team Up With Adwords Once a customer has joined a team, they get a welcome package including a welcome letter, T-shirt, and playbook. They are also assigned a coach who is available via live chat through the tool. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223952432-2FLPPECHF022NE2WS9J1/2.1-chat.jpg Work - Team Up With Adwords https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540224013632-N0KH5YQY7PX0OUQXRLHR/TU-ConversionTracking.jpg Work - Team Up With Adwords The teams receive tips and best practices on a regular basis via email. They also get feedback on how their team is performing and what needs to happen to help the team get to the next level. The teams are encouraged to connect via social media and through the website to help each other. https://images.squarespace-cdn.com/content/v1/5bcb72d42727be49f50efb70/1540223974917-B32KLV29DQFPZS3TXFU3/HackathonAdVan.jpg Work - Team Up With Adwords Lastly there would also be live events scheduled to help bring business owners together to hear from specialists, other business owners in order to foster community and build a stronger connection to Adwords and Google.